Heroes, breakfast and OFCOM

April 13, 2007

What’s the one thing that most people would rather avoid at 7:00am after not enough sleep. After convening with colleagues I can safely says it’s the prospect of having a camera thrust into your face with a relative minor hero to your right. That’s the start that I received after attending the Birmingham at the forefront of the digital media age breakfast hosted by The Birmingham Post this morning.

When I arrived, which was slightly earlier than published admittedly, I was confronted with not only Mark Reeves, Editor of The Birmingham Post but also personal hero Adrian Goldberg. Many a time at uni, which is based in the midlands, I have been submitted to his dulcet tones and political views on the Politics show and has become somewhat of a hero in house filled with male trainee journalists.

I was awe struck but what shocked me more was about to follow, Phillip Graff from OFCOM spoke about the intriguing subject of a news PSP. No not another high-tech version of the popular computer games machine but an idea to start a new Public Service Publisher.

This was news to me. But Mr Graff, calmly and collectively talked us all through it, simplistic enough for student boy here to understand but complex to keep even the most versed on the edge of their seat. Content will be spread over multi-platform, which will give the opportunity to have a product that can be ‘made, mixed and mashed’ as Graff quotes.

All this comes at a price though and the estimated 50-100 million seemed to some to be way short of the mark. If you want to have a quality product then you need to invest in the idea to which Graff retorted ‘’This is a new organisation and everything is up for debate’.

With the digital switchover-taking place in 2008, new ideas and opinions are constantly being voiced on the future of media consumption and if anyone else wants to add then OFCOM are more than welcome to hear and discuss all matters.

So an informative talk, debate and I got the chance to meet a hero, that’s what the ADM must surely be about to students.

More information is available from http://www.ofcom.org.uk/media/news/2007/01/nr_20070124a

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